• THE CLIENT BIO

Based in Perth, Western Australia, Baxter Lawley offer High quality, professional advisory services to Government, Not-for-Profit and Commerce Sector.

  • THE SITUATION

In July 2016, Baxter Lawley contacted me for a Search Engine Optimisation health check. Baxter Lawley were already running a nice clean WordPress CMS website but were noticing that their business was not showing up on Google. After providing a SEO health check and discovered that the Baxter Lawley website was missing critical meta titles, descriptions and keywords. Additionally, Baxter Lawley’s sitemap had not been created or submitted to Google. This resulted in the business taking a massive hit in discoverability. It was no surprise to me that the business had not been showing up in the Google Search Engine.

It would take me one day to give the Baxter Lawley website a full SEO health check. If your small business requires a SEO health check please get in contact with me.

  • THE GOAL

Provide a SEO Health Check and add meta titles. descriptions and keywords to posts and pages throughout the website. Create a sitemap to submit to the search engines.
Manage and maintain their existing WordPress Website designed and developed by another website designer.

  • MANAGMENT
  • MAINTENANCE
  • UPGRADES
  • WORDPRESS

WordPress
Content Management System

  • THE CHALLENGES

The Baxter Lawley Website uses a popular theme called Total which has a built in page builder called Visual Composer. This is an older WordPress page builder which has some pros and cons. Read more about those here

  • THE PROBLEMS

Besides the pros and cons listed in the Visual Composer article above there weren’t many issues with this project. The Baxter Lawley website was missing critical meta titles, descriptions and keywords on all posts and pages. Baxter Lawley’s sitemap had not been created or submitted to Google which made it even hard for people to find them via the internet. 

  • THE SOLUTIONS

Add SEO Meta titles, descriptions and keywords to all pages and posts. Add a sitemap and submit to popular search engines. Provide ongoing maintenance, updates and content management of the Baxter Lawley Website in accordance with my website maintenance rates.

  • CURRENT WEBSITE

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What services do you require?

Web DevelopmentWordPressOpenCartJoomlaPrestashopSEOE-CommerceUpdatesVideo TutorialsOther

How did you find me?

GoogleFacebookLinkedinYoutubeWord of MouthWebsiteOther